What do you think makes a good ident?
Those who we interviewed all answered this question with similar answers. They think an ident should be eye-catching so it can draw the audiences attention in. This then will make the viewers interested and take note of the information being broadcasted.
How long do you think an ident should be?
The majority of the people we interviewed agreed with a mutual answer that a typical ident should be around 20-30 seconds long. This is so it attracts viewers and shares all relevant information about the channel or programme with them as well as relating to the channels ethos however is not too long that the viewers then get tired of watching or distracted.
What colours do you associate with BT Sport?
For this question, there were a variety of different answers given due to the different colours used within the current BT Sport logo. The main colour that was mentioned was blue/purple. This is important that we find out what colour stands out to the audience more for when we create our logo and ident so that we can use it for recognition with viewers and still relate the the original BT Sport branding.
What age do you reckon the target audience is for BT Sport?
The answers we received were from teenagers and above. This is due to teenagers usually being the starting point of children really starting to have a real love for sports. It is important we find out the the target audience interested in sports so that when it comes to creating our ident, we know what sort of age to aim it at.
Do you think that current BT Sports idents relate to the channels corporate identity and ethos?
Every single person we asked this question to answered yes but for several different reasons. one being that it relates to the channels corporate identity and ethos because the channel is that the idents include clips of different sports which are aired on the channel such as football, rugby, cricket etc.
Those who we interviewed all answered this question with similar answers. They think an ident should be eye-catching so it can draw the audiences attention in. This then will make the viewers interested and take note of the information being broadcasted.
How long do you think an ident should be?
The majority of the people we interviewed agreed with a mutual answer that a typical ident should be around 20-30 seconds long. This is so it attracts viewers and shares all relevant information about the channel or programme with them as well as relating to the channels ethos however is not too long that the viewers then get tired of watching or distracted.
What colours do you associate with BT Sport?
For this question, there were a variety of different answers given due to the different colours used within the current BT Sport logo. The main colour that was mentioned was blue/purple. This is important that we find out what colour stands out to the audience more for when we create our logo and ident so that we can use it for recognition with viewers and still relate the the original BT Sport branding.
What age do you reckon the target audience is for BT Sport?
The answers we received were from teenagers and above. This is due to teenagers usually being the starting point of children really starting to have a real love for sports. It is important we find out the the target audience interested in sports so that when it comes to creating our ident, we know what sort of age to aim it at.
Do you think that current BT Sports idents relate to the channels corporate identity and ethos?
Every single person we asked this question to answered yes but for several different reasons. one being that it relates to the channels corporate identity and ethos because the channel is that the idents include clips of different sports which are aired on the channel such as football, rugby, cricket etc.